Solutions
Wardrobe Visualization
To alleviate the stress of the shopping cart, users can have fun saving items onto a board where they can see how items look together and plan an outfit they may like to buy. Adding photos, drawings, or typing out notes can be a fun way to ideate on how users want to develop their style.
Styling Education
Research revealed that men do not know how to begin their fashion jounrey. To help alleviate stress , UOMO integrates styling education intro product pages and styling artcles provide reference for users to pull from.
Categorization
Interviewees needed help sifting through the mass amount of clothing options online. To reduce the number of decisions the user needed to make, I designed categories that responded to their needs.